Among the standouts in the fourth season of the Netflix phenomenon Stranger Things, actor/musician Jamie Campbell Bower delivered a memorable showing as the villainous Vecna. While the actor has been reportedly confirmed to resume his role for the forthcoming fifth season, Bower is also launching his most ambitious musical endeavour to date with his post-hardcore effort, BloodMagic.
Linking with drummer Kyle Adams, the tandem have shared the potent first single from the project in the fittingly titled, "Death/ReBirth". Paired with a stylishly sinister new video helmed by Zak Pinchin and BloodMagic themselves, the clip sources BDSM imagery and a cold aesthetic to craft an eerie visual that loans itself to Bower's heaviest work to date.
Preserving a healthy mystique to the project, Bower offered an open-ended assessment of the start of his latest project. “Blood runs through all of us, a little magic too. Welcome to BloodMagic.”
As for Bower, the launch of BloodMagic follows his formative tenure as the architect of the Uk punk outfit, Counterfeit. During the band's five year stretch, they earned acclaim taking home hardware as both Kerrang! and AIM Independent Music Award winners. Releasing a succession of singles, the band's debut LP, Together We Are Stronger resonated with a growing fanbase and further solidified Bower's prowess as a multi-talent.
For Bower, the launch of BloodMagic begins a new chapter in his musical evolution and arguably his heaviest exploration yet. Check the visual below.