Bridging the ever-expanding world Ice Nine Kills with the beloved survival horror game franchise Dead By Daylight, "Play Dead" arrives as the highly anticipated single, marking the 10th anniversary of the title. Working in close collaboration with the game's composer Michel F. April, the track fuses INK's powerful instrumentation with the game's haunting, tense musical atmosphere.

Coupled with the launch of the "Play Dead" single, the Ice Nine Kills in-game collection gives players the chance to fully integrate the band into the game's experience as a unique DLC. 

Spencer Charnas, visionary behind INK spoke of the magnitude of the project and how the latest joint venture marks an important tally in their growing resume of collaborations. “Ice Nine Kills has always lived somewhere between menace and mischief. ‘Play Dead,’ our take on Dead by Daylight, is a collision of hooks, horror, and total chaos. As lifelong horror fans, we find it surreal and an absolute honor to have Ice Nine Kills’ music officially tied to Terrifier, Scream, Ready or Not, and now, the iconic survival horror game Dead by Daylight.
 
Collaborating with Dead by Daylight gave us the chance to step into a world that feels deeply aligned with our creative instincts. The game has an incredible legacy, and that chaotic, eerie, immersive energy is something we respect and admire. We wanted the song to feel like a real extension of that universe, not just inspired by it, but genuinely part of it."

Charnas also spoke to the importance of working with the game's composer to preserve the authenticity of the title. "We worked closely with longtime composer Michel F. April to ensure every detail, from the atmosphere to the intensity, felt true to the game, and we spent time on set with Dead by Daylight creatives Mathieu Cote and Eric Pope, as well as player experts like SpookyLoopz."

Completing the scope of the massive project, Ice Nine Kills worked with a host of special guests ranging from skate icon Tony Hawk, cult favorite Devon Sawa and current scream queen Krsy Fox for the visual that fully merges the two universes. 

"The video also features iconic genre star Devon Sawa. He’s one of my favorite actors, from Idle Hands and Final Destination to literally playing “Stan” in the Eminem video. And we’ve got Krsy Fox, one of the new modern horror scream queens, who not only had a showstopping performance in Terrifier 3, but is a kickass indie horror film producer, too.
 
Having Tony Hawk appear with us felt essential because he isn’t just the Michael Jordan of skateboarding. He’s synonymous with the marriage of music, gaming, and subculture. We bonded over the same offbeat pop-culture touchstones, from punk rock to the irreverent ’80s comedies like The Naked Gun that shaped my brain just as much as horror did.
 
And of course, Dingbar Tarbani slithered in to make things even stranger.”

Mat Côté, Head of Partnerships for Dead by Daylight, spoke to the creative synergy between the two entities and how INK proved to be the perfect fit. “Dead by Daylight has always been about celebrating horror in all its forms, and Ice Nine Kills shares that same passion for the genre we have. We’ve always been big fans of their music, and their creativity and deep connection to horror culture made this collab feel incredibly natural. We’re excited for our players to represent the band in-game with the Collection we created together, and we can’t wait for everyone to experience the new Dead by Daylight crossover track the guys cooked up.”

"Play Dead" the new track from Ice Nine Kills is now available. Get the single - HERE